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33

aphmau birthday party supplies

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A small market ($27K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 19Conversion 26Competition 13Returns 96Price range 62Avg price 77Brand share 8Review moat 77Quality gap 38

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Review moat

Great459.11

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$15.87

avg listing price — sweet spot $15–$100

Price range

Good$5.90–$29.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-12.8%

90-day search growth — must beat 0% to launch

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad97%

top-5 brand share — brand-locked demand

Market size

Bad$27K

$27K/yr · 83K searches

Search terms