51
7x10 frame
Worth a lookShows searches that convert (9.6% search→purchase), but a deep review moat (4,016 avg reviews) keeps it on the watch list.
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Brand share
Good60%top-5 brand share — brands hold most of the demand
Price range
Good$5.94–$27.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.0%return rate — above 5% kills the launch gate
Avg price
Okay$11.81avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+15.7%90-day search growth — must beat 0% to launch
Market size
Okay$116K$116K/yr · 102K searches
Review moat
Bad4,015.68avg incumbent reviews — the moat a new listing must climb