47
4 inch pillar candles
Skip itA small market ($59K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.46avg listing price — sweet spot $15–$100
Competition
Great32%top-5 click share — an open shelf
Price range
Great$8.73–$46.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great59%top-5 brand share — no brand owns this niche
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,181.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$59K$59K/yr · 98K searches
Growth
Bad-19.1%90-day search growth — must beat 0% to launch