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47

28 x 36 mirror

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A small market ($29K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 23Conversion 35Competition 82Returns 25Price range 65Avg price 82Brand share 84Review moat 68Quality gap 47

Brand share

Great52%

top-5 brand share — no brand owns this niche

Competition

Great33%

top-5 click share — an open shelf

Avg price

Great$81.80

avg listing price — sweet spot $15–$100

Review moat

Good785.5

avg incumbent reviews — the moat a new listing must climb

Price range

Good$34.33–$135.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Returns

Bad5.0%

return rate — above 5% kills the launch gate

Growth

Bad-4.4%

90-day search growth — must beat 0% to launch

Market size

Bad$29K

$29K/yr · 13K searches

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