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62

22x28 frame

Worth a look

Shows a sweet-spot price point ($36.89 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 74Growth 41Conversion 70Competition 76Returns 46Price range 95Avg price 95Brand share 62Review moat 23Quality gap 48

Avg price

Incredible$36.89

avg listing price — sweet spot $15–$100

Price range

Incredible$18.13–$80.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Market size

Good$821K

$821K/yr · 346K searches

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Growth

Okay+12.6%

90-day search growth — must beat 0% to launch

Review moat

Bad8,445.92

avg incumbent reviews — the moat a new listing must climb

Reviews