47
18 inch stool
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Competition
Great27%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$69.79avg listing price — sweet spot $15–$100
Returns
Good2.9%return rate — above 5% kills the launch gate
Price range
Good$21.19–$177.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,539.32avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Market size
Bad$34K$34K/yr · 104K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale