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50

14 candle

Worth a look

Shows searches that convert (13.2% search→purchase), but prices mostly outside the sweet spot ($4.99–$11.00) keeps it on the watch list.

Market size 16Growth 23Conversion 96Competition 79Returns 84Price range 0Avg price 18Brand share 76Review moat 72Quality gap 18

Conversion

Incredible13.2%

search→purchase rate — share of searches ending in a sale

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Great36%

top-5 click share — an open shelf

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Good615.92

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad$6.55

avg listing price — sweet spot $15–$100

Market size

Bad$64K

$64K/yr · 73K searches

Price range

Bad$4.99–$11.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Reviews