Skip to content
54

11x18 picture frame

Worth a look

Shows a $2.2M/yr market, but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.

Market size 95Growth 37Conversion 94Competition 21Returns 74Price range 60Avg price 54Brand share 19Review moat 19Quality gap 53

Market size

Incredible$2.2M

$2.2M/yr · 1.5M searches

Conversion

Great11.7%

search→purchase rate — share of searches ending in a sale

Returns

Good2.0%

return rate — above 5% kills the launch gate

Price range

Good$7.06–$26.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.50

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.6%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Brand share

Bad93%

top-5 brand share — brand-locked demand

Review moat

Bad14,532.33

avg incumbent reviews — the moat a new listing must climb

Reviews