11x16 Picture Frame

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months

116K

Growth, 90 days vs prior 90

+5.8%

Conversion, latest week

7.4%

Market size, estimated

$122Ka year

Peak month

December1.4× the quietest month

Top search term

11x16 picture frame49K searches a year

Listings sell for $14.11 on average, from $7.59 to $31.80. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $14.11 that is $4K to $7K a year per listing.

Average price

$14.11under the $15 to $100 sweet spot

Price range

$7.59–$31.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

3.2%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #392 within Picture Frames. It carries 5,020 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#392in Picture Frames

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

5,020per listing

Listings tracked

24

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months