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51

10 inch skillet nonstick with lid

Worth a look

Shows a sweet-spot price point ($40.43 avg), but soft demand (-4.5% this quarter) keeps it on the watch list.

Market size 45Growth 23Conversion 60Competition 75Returns 46Price range 66Avg price 95Brand share 49Review moat 24Quality gap 50

Avg price

Incredible$40.43

avg listing price — sweet spot $15–$100

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Price range

Good$17.90–$141.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Market size

Okay$241K

$241K/yr · 114K searches

Review moat

Bad5,335.78

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-4.5%

90-day search growth — must beat 0% to launch

Trend