1 liter jar
Skip itA small market ($47K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.44avg listing price — sweet spot $15–$100
Price range
Great$10.03–$59.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great30%top-5 click share — an open shelf
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Okay2,331.4avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Brand share
Bad90%top-5 brand share — brand-locked demand
Market size
Bad$47K$47K/yr · 89K searches
According to Flapen's Amazon United States niche tracking, 1 liter jar is a $47K/yr Amazon United States market (89K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 45/100.
Data updated Aug 5, 2026 · scored weekly · How we score niches
1 liter jar market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $47K–$59K
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #1,654
- Page quality
- 0%
- Prime
- 75%
- Sponsored
- 75%
- Out of stock
- 0.1%
- Avg brand age
- 39 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
16 rising
Sellers
78
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
30%
Top 20: 70%
Open market
8%
- Kilner80%
- Le Parfait5%
- Anwoi2%
- Ball2%
- WECK2%
- Spreccio2%
- Open — no brand owns it (10 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top 1 liter jar search terms
- kilner glass jars33K/yr
- kilner22K/yr
- kilner jars18K/yr
- kilner jar6K/yr
- 1 liter jar4K/yr
- 1 liter mason jar4K/yr
- 1 liter glass jar with lid3K/yr
Top 1 liter jar products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kilner Round Clip Top Jar 2.Ltr/68 Ounce
Kilner$19.674.7★8,737 rev
Kilner Round Swing Top Glass Jar | 1L
Kilner$16.504.6★4,866 rev
Kilner Vintage Glass Butter Churn; Delicious Homemade Butter in as Little as Ten Minutes; Large 34-Fluid Ounce Capacity Butter Churner 1 EA
Kilner$43.814.3★6,982 rev
Kilner Round Swing Top Glass Jar | 17 oz
Kilner$15.654.6★2,541 rev
Kilner Strawberry Fruit Jar 6-Pieces Multicolor
Kilner$30.514.4★18 rev
Newest
by launch date
Kilner Glass Butter Crock | 200ml Glass Butter Holder Butter Bowl with Water-Seal Lid Classic French Style Keeps Butter Fresh & Spreadable at Room Temperature
Kilner$26.1688 rev
Kilner Cheese Store Airtight Cheese Storage Removable Silicone Seal for Breathable Storage Ceramic Serving Base Dishwasher Safe Glass Lid 8.5cm x
Kilner$30.82159 rev
Kilner Herb Keeper Set | Keep Herbs Fresh for Up to 3 Weeks | 1L Wide Mouth Jar with Stainless Steel Lid & Silicone Lifter | Easy-to-Use for Home-Grown or Store-Bought Herbs | Recipe Booklet Included
Kilner$24.3682 rev
Spreccio Mason Jar Pitcher 64 oz (2 quart) Glass Pitcher with Lid
Spreccio$22.142,684 rev
Kilner Square Clip Top Jar | 3L
Kilner$26.48311 rev
Trending
90-day click momentum
Le Parfait Super Jar 1L (32oz) Glass Canning Jar Wire Bail Lid 1 Pack
Le Parfait$18.594.6★
Kilner Strawberry Fruit Jar 6-Pieces Multicolor
Kilner$30.514.4★
Kilner Sqr Spice Jar 2 Ounce
Kilner$10.494.5★
Kilner Round Swing Top Glass Jar | 4 oz
Kilner$13.264.6★
Kilner Round Clip Top Jar 2.Ltr/68 Ounce
Kilner$19.674.7★
What buyers say about 1 liter jar
What buyers praise and complain about, mined from review topics.What buyers love
“Best quality”
“love the size”
“Gets the job done”
“The containers are nice and sturdy,”
“It's easy to wash”
“Easy to handle”
“good for other types of storage”
“Excellent value”
“Does not leak at all”
“good thickness”
What buyers complain about
“Don't Last”
“It's huge”
“Too expensive”
“Very disappointed with quality control”
“Leaking”
“hassle of this”
“Rusty”
“I was a little worried that the heat might break it”
“glass seems thicker”
“I think the metal Clips are weak”
Top return reasons
Common questions
- Is 1 liter jar profitable to sell on Amazon United States?
- The niche generates $47K/yr across 53 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +0.7%. Flapen's verdict: Skip it (45/100).
- How competitive is the 1 liter jar niche?
- 16 brands and 78 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in 1 liter jar?
- Top complaints mined from reviews: Durability, Size-Overall, Value For Money. The return rate is 2.2%.
- When does demand for 1 liter jar peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the 1 liter jar niche?
- Listings span $10.03–$59.18; the average listing price is $23.44 (sweet spot $15–$100). The average incumbent carries 2,331 reviews — the moat a new listing must climb.