78
wasp repellent outdoor
Launch itA $992K/yr market growing +83.2% this quarter with returns at 0.5% — clears our launch bar.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Avg price
Great$21.55avg listing price — sweet spot $15–$100
Growth
Great+83.2%90-day search growth — must beat 0% to launch
Price range
Great$6.31–$64.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Market size
Great$992K$992K/yr · 743K searches
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Bad4,150.68avg incumbent reviews — the moat a new listing must climb