Skip to content
59

thrusting butt plug

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 42Growth 25Conversion 19Competition 76Returns 100Price range 93Avg price 95Brand share 62Review moat 76Quality gap 68

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible$27.28

avg listing price — sweet spot $15–$100

Price range

Great$14.38–$45.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Review moat

Great485.25

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Market size

Okay$220K

$220K/yr · 545K searches

Growth

Bad-0.5%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, thrusting butt plug is a $220K/yr Amazon United States market (545K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 59/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

thrusting butt plug market data

Units sold / yr
10K–13K
avg 100–250/product
Revenue / yr
$273K–$341K
units × avg price
Conversion rate
1.5%
Avg BSR
#40
Page quality
0%
Prime
100%
Sponsored
0%
Out of stock
10.3%
Avg brand age
29 months
Avg seller age
191 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

28 falling

Sellers

125

Top-5 brand share

68%

Top 20: 94%

Top-5 click share

39%

Top 20: 79%

Open market

29%

  • BEISAR32%
  • sustory15%
  • Zuurager10%
  • Zenvester6%
  • FOLEPHY5%
  • POKUHIS3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.5% search growth over the last 90 days.
13K8KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

Top thrusting butt plug search terms

  • thrusting butt plug117K/yr
  • thrusting prostate massager48K/yr
  • thrusting anal plug40K/yr
  • thrusting anal38K/yr
  • thrusting anal dildo32K/yr
  • thrusting anal toy32K/yr
  • anal thruster31K/yr
  • thrusting prostate32K/yr
  • thrusting plug21K/yr
  • thrusting vibrator for men14K/yr
All search terms

Top thrusting butt plug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$7K6%$13K9%$20K12%$26K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about thrusting butt plug

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“The build quality is solid”

Vibration/Speed Control8%

“Good Vibrations”

Ease Of Use7%

“easy to handle”

Value For Money7%

“Money well spent”

Size-Overall6%

“love the size”

Soft Feel6%

“Silky smooth”

Sexual Wellness5%

“Amazing pleasure”

Advertised Vs Actual Product5%

“exactly as advertised”

Battery Life5%

“Battery is good”

Ease Of Cleaning4%

“cleans up easily”

What buyers complain about

Size-Overall15%

“It's small”

Durability9%

“Broke after a week”

Charging8%

“Won't recharge”

Functionality-Overall6%

“no results”

Quality-Overall4%

“Horrible quality”

Vibration/Speed Control3%

“Vibration broke”

Battery Life3%

“Battery life is just awful”

Ease Of Use3%

“almost impossible to navigate”

Hard Feel2%

“Not as soft as described”

Value For Money1%

“Overpriced”

Top return reasons

Charging50%
Size-Overall21%
Strength7%
Functionality-Overall7%
Advertised Vs Actual Product5%
Flexibility5%
Material Quality5%

Common questions

Is thrusting butt plug profitable to sell on Amazon United States?
The niche generates $220K/yr across 40 tracked products. 11 of 17 products launched in the last 360 days are still selling. 90-day search growth is -0.5%. Flapen's verdict: Worth a look (59/100).
How competitive is the thrusting butt plug niche?
28 brands and 125 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in thrusting butt plug?
Top complaints mined from reviews: Size-Overall, Durability, Charging. The return rate is 0.1%.
When does demand for thrusting butt plug peak?
Demand is steady year-round — the busiest month runs 1.1× the quietest.
What does it cost to enter the thrusting butt plug niche?
Listings span $14.38–$45.95; the average listing price is $27.28 (sweet spot $15–$100). The average incumbent carries 485 reviews — the moat a new listing must climb.