58
spoons
Launch itA $7.9M/yr market growing +0.2% this quarter with returns at 0.6% — clears our launch bar.
Market size
Incredible$7.9M$7.9M/yr · 5.2M searches
Conversion
Incredible14.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.00–$25.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,938.79avg incumbent reviews — the moat a new listing must climb
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Avg price
Okay$10.38avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+0.2%90-day search growth — must beat 0% to launch