Is okamoto 001 profitable to sell on Amazon United States?

The niche generates $749K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Worth a look (50/100).

How competitive is the okamoto 001 niche?

5 brands and 411 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in okamoto 001?

Top complaints mined from reviews: Durability, Lubrication, Size-Overall. The return rate is 0.0%.

When does demand for okamoto 001 peak?

Demand peaks in Jan–Feb–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the okamoto 001 niche?

Listings span $8.18–$29.53; the average listing price is $17.11 (sweet spot $15–$100). The average incumbent carries 30,109 reviews — the moat a new listing must climb.

okamoto 001

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Great$17.11

avg listing price — sweet spot $15–$100

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Market size

Good$749K

$749K/yr · 566K searches

Price range

Good$8.18–$29.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-2.3%

90-day search growth — must beat 0% to launch

Review moat

Bad30,109.38

avg incumbent reviews — the moat a new listing must climb

Competition

Bad90%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, okamoto 001 is a $749K/yr Amazon United States market (566K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

okamoto 001 market data

Units sold / yr: 40K–50K; avg 2,000–2,500/product
Revenue / yr: $684K–$856K; units × avg price
Conversion rate: 7.7%
Avg BSR: #38
Page quality: 0%
Prime: 100%
Sponsored: 75%
Out of stock: 4.5%
Avg brand age: 86 months
Avg seller age: 157 days

Competition & brand share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

411

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

SKYN82%
nixit8%
LOLA5%
OKAMOTO4%
Durex2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.3% search growth over the last 90 days.

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top okamoto 001 search terms

latex free condoms163K/yr +11.9%0.6% conv.
non latex condoms141K/yr -11.1%0.5% conv.
latex free condom47K/yr -20.0%0.7% conv.
skin condoms37K/yr -1.6%1.5% conv.
condoms latex free28K/yr +9.8%0.6% conv.
condoms non latex22K/yr +19.4%0.6% conv.
non latex condom24K/yr -18.1%0.4% conv.
condones sin latex18K/yr -3.2%0.4% conv.
skin condom19K/yr -20.2%1.0% conv.
skyns13K/yr +10.0%1.5% conv.

All search terms

Top okamoto 001 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SKYN Elite Large Condoms 36 Count Ultra-Thin Lubricated Latex-Free Condoms Longer and Wider for a More Comfortable Fit

SKYN$18.654.6★78,749 rev

SKYN Elite Extra Lube Condoms 36 Count Ultra-Thin Lubricated Latex-Free Condoms with Extra-Silky Lubricant

SKYN$18.134.6★78,749 rev

SKYN Elite Extra Lube Condoms 12 Count Ultra-Thin Lubricated Latex-Free Condoms with Extra-Silky Lubricant

SKYN$9.164.6★78,749 rev

nixit$13.003.7★123 rev

SKYN Cocktail Club Flavored Non-Latex Condoms 36 Count Pia Colada Cherry Sunrise & Passion Daiquiri Assorted Flavors - Soft & Lubricated for a Natural Feel

SKYN$19.254.2★26 rev

Newest

by launch date

SKYN Cocktail Club Flavored Non-Latex Condoms 36 Count Pia Colada Cherry Sunrise & Passion Daiquiri Assorted Flavors - Soft & Lubricated for a Natural Feel

SKYN$19.2526 rev

8mo ago

Durex Intense Non Latex Condoms Ultra Thin Condoms Lubricated with Silicone Lube Premium Nitrile Latex Free 10 Count

Durex$8.18126 rev

1y ago

nixit$13.00123 rev

2y ago

SKYN Elite Large Condoms 36 Count Ultra-Thin Lubricated Latex-Free Condoms Longer and Wider for a More Comfortable Fit

SKYN$18.6578,749 rev

4y ago

SKYN Elite Extra Lube Condoms 36 Count Ultra-Thin Lubricated Latex-Free Condoms with Extra-Silky Lubricant

SKYN$18.1378,749 rev

4y ago

What buyers say about okamoto 001

What buyers praise and complain about, mined from review topics.

What buyers love

Contraception15%

“The condom is comfortable”

Quality-Overall13%

“Best quality”

Size-Overall9%

“They fit snugly”

Smell7%

“Work great and smell great”

Flavor6%

“There was a nice balance of flavor”

Sexual Wellness6%

“is still pleasant for the rest of the session”

Lubrication5%

“Lubrication is generous and appropriate”

Comfort-Overall3%

“comfortable”

Durability3%

“they work, it held what it was supposed to hold and did not break”

Soft Feel2%

“It provides a remarkably soft”

What buyers complain about

Durability13%

“They break”

Lubrication7%

“Had better results just using liquid lube”

Size-Overall7%

“It was the wrong size for us though”

Smell7%

“Gross perfume smell to them”

Thickness5%

“which is too thick to feel the surrounding”

Strength4%

“they feel flimsy like a thin paper bag”

Quality-Overall3%

“Just absolutely terrible in every way”

Ease Of Wearing3%

“couldn't wear them”

Adhesion/Stickiness3%

“they use it to make the condom not stick to itself”

Stale/Rotten/Spoiled3%

“Trashhhhhhh”

Common questions

Is okamoto 001 profitable to sell on Amazon United States?: The niche generates $749K/yr across 8 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the okamoto 001 niche?: 5 brands and 411 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in okamoto 001?: Top complaints mined from reviews: Durability, Lubrication, Size-Overall. The return rate is 0.0%.
When does demand for okamoto 001 peak?: Demand peaks in Jan–Feb–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the okamoto 001 niche?: Listings span $8.18–$29.53; the average listing price is $17.11 (sweet spot $15–$100). The average incumbent carries 30,109 reviews — the moat a new listing must climb.