Lelo Soraya
Skip itSoft demand (-76.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great250.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$173.60avg listing price — sweet spot $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Price range
Okay$49.08–$220.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$99K$99K/yr · 18K searches
Competition
Bad88%top-5 click share — a locked-up shelf
Growth
Bad-76.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
Is lelo soraya profitable on Amazon?
According to Flapen's Amazon United States niche tracking, lelo soraya is a $99K/yr Amazon United States market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 36/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
lelo soraya market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- $43K–$87K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #165
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 63 months
- Avg seller age
- 219 days
Competition: brands, sellers & click share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 flat
Sellers
4
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- LELO100%
- Open — no brand owns it (0%)
lelo soraya demand & seasonality
Weekly Amazon search volume, last 104 weeks — -76.9% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 6.9×
Top lelo soraya products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LELO Soraya 2 Rabbit Vibrator for Women Rabbit Sex Toy Massager for Clitoral and G Spot Pleasure Waterproof & Wireless Toys for Her Adult Pleasure Deep Rose
LELO$175.674.1★226 rev
LELO Soraya 2 Rabbit Vibrator for Women Rabbit Sex Toy Massager for Clitoral and G Spot Pleasure Waterproof & Wireless Toys for Her Adult Pleasure Black
LELO$174.214.1★226 rev
LELO Soraya Wave Luxurious G Spot Rabbit Vibrator Sex Toy Vibrators for Women with Unique WaveMotion Technology Thrusting Vibrator for a Full Body Pleasure Experience Adult Sex Toy Blue
LELO$220.724.2★145 rev
LELO Mona 2 G Spot Vibrator for Women with 6 Intensity Modes - Premium Body-Safe Silicone Sex Toys for Women - Discreet Waterproof Adult Toys for Pleasure
LELO$49.084.2★1,045 rev
LELO Soraya Beads Vibrating Anal Beads Massager with Bow-Motion Technology and 8 Vibrating Patterns Adult Anal Toys (Black)
LELO$184.904.5★49 rev
Newest
by launch dateLELO Soraya Beads Vibrating Anal Beads Massager with Bow-Motion Technology and 8 Vibrating Patterns Adult Anal Toys (Black)
LELO$184.9049 rev
LELO Soraya Beads Vibrating Anal Beads Massager with Bow-Motion Technology and 8 Vibrating Patterns Adult Anal Toys (Violet Dusk)
LELO$182.7649 rev
LELO Soraya Wave Luxurious G Spot Rabbit Vibrator Sex Toy Vibrators for Women with Unique WaveMotion Technology Thrusting Vibrator for a Full Body Pleasure Experience Adult Sex Toy Blue
LELO$220.72145 rev
LELO Soraya Wave Luxurious G Spot Rabbit Vibrator Sex Toy Vibrators for Women with Unique WaveMotion Technology Thrusting Vibrator for a Full Body Pleasure Experience Adult Sex Toy Deep Rose
LELO$190.14145 rev
LELO Soraya Wave Luxurious Rabbit Vibrator Sex Toy Vibrators for Women with Unique WaveMotion Technology Thrusting Vibrator for a Full Body Pleasure Experience Black
LELO$207.92145 rev
Trending
90-day click momentumLELO Soraya Wave Luxurious G Spot Rabbit Vibrator Sex Toy Vibrators for Women with Unique WaveMotion Technology Thrusting Vibrator for a Full Body Pleasure Experience Adult Sex Toy Blue
LELO$220.724.2★
LELO Soraya Wave Luxurious Rabbit Vibrator Sex Toy Vibrators for Women with Unique WaveMotion Technology Thrusting Vibrator for a Full Body Pleasure Experience Black
LELO$207.924.2★
LELO Soraya 2 Rabbit Vibrator for Women Rabbit Sex Toy Massager for Clitoral and G Spot Pleasure Waterproof & Wireless Toys for Her Adult Pleasure Deep Rose
LELO$175.674.1★
LELO Soraya Beads Vibrating Anal Beads Massager with Bow-Motion Technology and 8 Vibrating Patterns Adult Anal Toys (Black)
LELO$184.904.5★
LELO Soraya Beads Vibrating Anal Beads Massager with Bow-Motion Technology and 8 Vibrating Patterns Adult Anal Toys (Violet Dusk)
LELO$182.764.5★
What reviews say buyers love and hate about lelo soraya
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality is incredible”
“The design is thoughtful”
“comfortable”
“Definitely worth the price”
“The material feels soft and comfortable, and the battery life is great”
“Easy to use”
“Its so good to use alone or with a partner”
“Charging is easy”
“Such a good size”
“easy to clean”
What buyers complain about
“Power after charging for 2hrs as instructed is very poor”
“doesn't last long”
“Inflexible material”
“Awful compared to prior models”
“Smaller”
“Doesnt work how advertised”
“Complete waste of money”
“Battery life sucks”
“It only vibrates”
Common lelo soraya questions
- Is lelo soraya profitable to sell on Amazon United States?
- The niche generates $99K/yr across 9 tracked products. 90-day search growth is -76.9%. Flapen's verdict: Skip it (36/100).
- How competitive is the lelo soraya niche?
- 1 brands and 4 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in lelo soraya?
- Top complaints mined from reviews: Charging, Durability, Material Quality. The return rate is 0.0%.
- When does demand for lelo soraya peak?
- Demand peaks in Feb–Mar; the busiest month runs 6.9× the quietest.
- What does it cost to enter the lelo soraya niche?
- Listings span $49.08–$220.72; the average listing price is $173.60 (sweet spot $15–$100). The average incumbent carries 251 reviews — the moat a new listing must climb.