Is 7 inch dildo profitable to sell on Amazon United States?

The niche generates $89K/yr across 23 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +1.7%. Flapen's verdict: Worth a look (52/100).

How competitive is the 7 inch dildo niche?

18 brands and 57 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 63% of demand.

When does demand for 7 inch dildo peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the 7 inch dildo niche?

Listings span $6.42–$26.59; the average listing price is $12.35 (sweet spot $15–$100). The average incumbent carries 790 reviews — the moat a new listing must climb.

7 inch dildo

Worth a look

Shows low returns (0.1%), but a small market ($89K/yr) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good789.74

avg incumbent reviews — the moat a new listing must climb

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Price range

Good$6.42–$26.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.35

avg listing price — sweet spot $15–$100

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Okay+1.7%

90-day search growth — must beat 0% to launch

Market size

Bad$89K

$89K/yr · 305K searches

According to Flapen's Amazon United States niche tracking, 7 inch dildo is a $89K/yr Amazon United States market (305K searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

7 inch dildo market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $74K–$99K; units × avg price
Conversion rate: 2.4%
Avg BSR: #40
Page quality: 0%
Prime: 100%
Sponsored: 0%
Out of stock: 2.7%
Avg brand age: 31 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

48%

Top 20: 96%

Open market

32%

Lenahu24%
KSTERT19%
sustory8%
PlikBlik6%
Buloqili6%
Vikkiy5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top 7 inch dildo search terms

7 inch dildo135K/yr +1.9%2.3% conv.
dildo 7 inch33K/yr +7.5%2.3% conv.
7 dildo31K/yr -3.3%0.3% conv.
dildo 721K/yr +5.5%2.0% conv.
7in dildo17K/yr +2.1%2.1% conv.
7inch dildo15K/yr +15.3%1.6% conv.
7 in dildo14K/yr +13.9%2.6% conv.
7.5 inch dildo12K/yr +11.4%1.5% conv.
7.5 dildo9K/yr -10.9%1.0% conv.
dildo 7 inches9K/yr -6.6%2.0% conv.

All search terms

Top 7 inch dildo products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kstert Realistic Dildo 7.8 Liquid Silicone Toy with Strong Suction Cup Lifelike Veiny Texture & Resilient Firmness Hands-Free G Spot Focused Design for Women & Beginners

KSTERT$14.834.3★4,252 rev

7 Inch Soft Pink Dildo Realistic Silicone Medium Anal Dildos Stimulation Vaginal G-Spot and Anal Safe Material Lifelike Men Penis with Strong Suction Cup Adult Sex Toys for Women/Beginner Sexual

Lenahu$9.234.0★482 rev

7 Realistic Small Dildo Sex Toy for Beginner Super Lifelike Thin Dildo Real Skin Sex Toys for Anal G-spot Strong Suction Cup Toy for Women

sustory$24.614.6★987 rev

7 Inch Dildo Beginner Realistic Soft Dildos Food Silicone Material Anal Penis for Women Men.Comfortable Touch G-Spot Anal Strap On Play Adult Sex Toys with Strong Suction Cup

Lenahu$9.704.6★23 rev

7 Inch Realistic Dildo Soft Blue Dildos Sex Toy with Strong Suction Cup Adult Toys for Vaginal G-Spot and Anal Play Waterproof Flexible Lifelike Penis for Women Men Beginners Couples

PlikBlik$8.593.8★283 rev

Newest

by launch date

7.5 Inch Small Realistic Dildo for Beginner Dual Density Dildos with Suction Cup Super Lifelike Skin 0 Silicone Dildos for G-spot Realistic Dildo Anal Sex Toys for Men Women

yelu-rattat$9.8643 rev

7mo ago

7 Inch Dildo Beginner Realistic Soft Dildos Food Silicone Material Anal Penis for Women Men.Comfortable Touch G-Spot Anal Strap On Play Adult Sex Toys with Strong Suction Cup

Lenahu$9.7023 rev

8mo ago

7 Inch Dildo Beginner Realistic Soft Black Dildos Food Silicone Material Anal Penis for Women Men.Comfortable Touch G-Spot Anal Strap On Play Adult Sex Toys with Strong Suction Cup

Lenahu$9.5423 rev

8mo ago

7.3 inch Realistic Dildo g-spot Silicone Dildos with Strong Suction Cup Small Dildo for Anal vingina Sex Toy for Women and Men Adult Toy Sex Machine juguetes sexuales

SOARE$7.23146 rev

11mo ago

7 Inch Realistic Dildo Soft Blue Dildos Sex Toy with Strong Suction Cup Adult Toys for Vaginal G-Spot and Anal Play Waterproof Flexible Lifelike Penis for Women Men Beginners Couples

PlikBlik$8.59283 rev

1y ago

Common questions

Is 7 inch dildo profitable to sell on Amazon United States?: The niche generates $89K/yr across 23 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is +1.7%. Flapen's verdict: Worth a look (52/100).
How competitive is the 7 inch dildo niche?: 18 brands and 57 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 63% of demand.
When does demand for 7 inch dildo peak?: Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the 7 inch dildo niche?: Listings span $6.42–$26.59; the average listing price is $12.35 (sweet spot $15–$100). The average incumbent carries 790 reviews — the moat a new listing must climb.