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Maui Wig
Skip itHigh returns (13.7%) — this niche doesn't clear our bar today.
Avg price
Incredible$25.46avg listing price — sweet spot $15–$100
Price range
Great$13.23–$41.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good797.64avg incumbent reviews — the moat a new listing must climb
Growth
Good+41.6%90-day search growth — must beat 0% to launch
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Bad76%top-5 click share — a locked-up shelf
Market size
Bad$18K$18K/yr · 15K searches
Returns
Bad13.7%return rate — above 5% kills the launch gate
Signals High Returns