Alix Earle Light

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $205K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

-27.5%

Conversion, latest week

8.3%

Market size, estimated

$205Ka year

Peak month

December3.7× the quietest month

Top search term

newmowa phone vlog selfie monitor screen21K searches a year

Listings sell for $35.41 on average, from $13.31 to $59.18. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $35.41 that is $9K to $18K a year per listing.

Average price

$35.41inside the $15 to $100 sweet spot

Price range

$13.31–$59.18

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$9K–$18K

Returns

3.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #31 within Photo & Video Accessories. It carries 2,499 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

9.5%

Average rank

#31in Photo & Video Accessories

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

2,499per listing

Listings tracked

13

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

5Amazon's first-year sales bar

Average brand age

21 months