64
zinc sunscreen stick
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Growth
Great+101.6%90-day search growth — must beat 0% to launch
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.43avg listing price — sweet spot $15–$100
Price range
Good$6.08–$35.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay$224K$224K/yr · 152K searches
Review moat
Okay2,563.11avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Signals Trending