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yse beauty
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$35.32avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$12.57–$89.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+35.2%90-day search growth — must beat 0% to launch
Review moat
Good1,286.54avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$80K$80K/yr · 92K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad95%top-5 brand share — brand-locked demand
Signals Out of Stock