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yellow bow

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Prices mostly outside the sweet spot ($2.06–$12.78) — this niche doesn't clear our bar today.

Market size 21Growth 37Conversion 58Competition 76Returns 24Price range 0Avg price 21Brand share 82Review moat 66Quality gap 27

Brand share

Great53%

top-5 brand share — no brand owns this niche

Competition

Great39%

top-5 click share — an open shelf

Review moat

Good854.68

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Growth

Okay+9.4%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Market size

Bad$85K

$85K/yr · 231K searches

Avg price

Bad$7.51

avg listing price — sweet spot $15–$100

Price range

Bad$2.06–$12.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

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