65
wig stand
Worth a lookShows a $2.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$2.3M$2.3M/yr · 2.3M searches
Brand share
Great46%top-5 brand share — no brand owns this niche
Avg price
Great$16.65avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$4.18–$34.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Review moat
Okay3,596.2avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.6%90-day search growth — must beat 0% to launch
Signals No Dominant Brand