55
wig glue
Worth a lookShows a $3.0M/yr market, but soft demand (-11.3% this quarter) keeps it on the watch list.
Market size
Incredible$3.0M$3.0M/yr · 2.2M searches
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.69avg listing price — sweet spot $15–$100
Price range
Good$5.18–$34.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Bad72%top-5 click share — a locked-up shelf
Review moat
Bad5,628.63avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-11.3%90-day search growth — must beat 0% to launch