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vitamin e for scars
Worth a lookShows low returns (0.8%), but a deep review moat (22,876 avg reviews) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.45avg listing price — sweet spot $15–$100
Price range
Good$7.50–$32.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-1.9%90-day search growth — must beat 0% to launch
Market size
Bad$78K$78K/yr · 54K searches
Review moat
Bad22,876.3avg incumbent reviews — the moat a new listing must climb