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vegetable glycerine food grade
Worth a lookShows low returns (0.5%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.13avg listing price — sweet spot $15–$100
Price range
Good$3.69–$31.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$302K$302K/yr · 191K searches
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Growth
Okay+16.3%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Bad8,708.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality