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vayose no shampoo hair brush
Skip itSoft demand (-63.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.02avg listing price — sweet spot $15–$100
Price range
Great$9.82–$64.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great2.0%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$328K$328K/yr · 180K searches
Review moat
Bad4,817.82avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Competition
Bad82%top-5 click share — a locked-up shelf
Growth
Bad-63.7%90-day search growth — must beat 0% to launch
Signals Low Review Barrier