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vanilla woods perfume 7 virtues
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible$38.74avg listing price — sweet spot $15–$100
Review moat
Great339.92avg incumbent reviews — the moat a new listing must climb
Growth
Good+28.1%90-day search growth — must beat 0% to launch
Price range
Okay$14.28–$190.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad80%top-5 click share — a locked-up shelf
Market size
Bad$55K$55K/yr · 123K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad95%top-5 brand share — brand-locked demand