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turmeric face wash
Worth a lookShows low returns (0.5%), but soft demand (-13.6% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Good62%top-5 brand share — brands hold most of the demand
Conversion
Good5.2%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$12.37avg listing price — sweet spot $15–$100
Market size
Good$286K$286K/yr · 446K searches
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.35–$23.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,161.82avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.6%90-day search growth — must beat 0% to launch