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turmeric body wash
Skip itA deep review moat (4,946 avg reviews) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.92avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$7.77–$22.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Okay+3.1%90-day search growth — must beat 0% to launch
Market size
Okay$113K$113K/yr · 137K searches
Review moat
Bad4,945.65avg incumbent reviews — the moat a new listing must climb