51
toppik dark brown
Worth a lookShows searches that convert (12.5% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$35.00avg listing price — sweet spot $15–$100
Price range
Incredible$18.45–$77.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Good+50.2%90-day search growth — must beat 0% to launch
Market size
Bad$91K$91K/yr · 21K searches
Review moat
Bad37,311.83avg incumbent reviews — the moat a new listing must climb
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand