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thin hair
Worth a lookShows searches that convert (16.6% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible16.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$22.96avg listing price — sweet spot $15–$100
Price range
Great$6.92–$40.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$721K$721K/yr · 189K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,278avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.0%90-day search growth — must beat 0% to launch
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand