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55

tattoo lotion

Worth a look

Shows low returns (0.6%), but a deep review moat (4,697 avg reviews) keeps it on the watch list.

Market size 63Growth 28Conversion 84Competition 44Returns 97Price range 76Avg price 83Brand share 41Review moat 25Quality gap 38

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Avg price

Great$18.03

avg listing price — sweet spot $15–$100

Price range

Great$5.91–$43.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$563K

$563K/yr · 334K searches

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+2.2%

90-day search growth — must beat 0% to launch

Review moat

Bad4,697.2

avg incumbent reviews — the moat a new listing must climb

Search terms