46
tanning mitt and brush
Skip itPrices mostly outside the sweet spot ($7.00–$12.63) — this niche doesn't clear our bar today.
Conversion
Incredible17.5%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Good1,189.94avg incumbent reviews — the moat a new listing must climb
Growth
Good+21.1%90-day search growth — must beat 0% to launch
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.59avg listing price — sweet spot $15–$100
Market size
Bad$61K$61K/yr · 36K searches
Price range
Bad$7.00–$12.63cheapest to priciest tracked listing — scored on the share inside $15–$100