71
sunscreen bulk
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+111.5%90-day search growth — must beat 0% to launch
Avg price
Incredible$33.77avg listing price — sweet spot $15–$100
Price range
Great$7.92–$93.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$760K$760K/yr · 422K searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,335.11avg incumbent reviews — the moat a new listing must climb
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