70
sunburn relief
Launch itA $930K/yr market growing +227.4% this quarter with returns at 0.5% — clears our launch bar.
Growth
Incredible+227.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Price range
Great$4.04–$57.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$930K$930K/yr · 558K searches
Avg price
Good$13.96avg listing price — sweet spot $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,226.17avg incumbent reviews — the moat a new listing must climb
Signals Trending