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strawberry body scrub
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.53avg listing price — sweet spot $15–$100
Review moat
Bad4,661.08avg incumbent reviews — the moat a new listing must climb
Market size
Bad$84K$84K/yr · 209K searches
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$7.76–$13.56cheapest to priciest tracked listing — scored on the share inside $15–$100