46
stila
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$24.93avg listing price — sweet spot $15–$100
Price range
Great$14.70–$42.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+2.4%90-day search growth — must beat 0% to launch
Review moat
Bad4,428.94avg incumbent reviews — the moat a new listing must climb
Market size
Bad$77K$77K/yr · 110K searches
Brand share
Bad100%top-5 brand share — brand-locked demand