32
soft locs 36 inch
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Price range
Incredible$17.98–$22.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$19.99avg listing price — sweet spot $15–$100
Review moat
Good1,085.17avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-12.5%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Market size
Bad$11K$11K/yr · 19K searches
Competition
Bad97%top-5 click share — a locked-up shelf