42
snood
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.83–$28.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Avg price
Good$12.82avg listing price — sweet spot $15–$100
Review moat
Okay3,428.61avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-28.8%90-day search growth — must beat 0% to launch
Market size
Bad$31K$31K/yr · 176K searches