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53

smooche

Worth a look

Shows low returns (1.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 86Growth 33Conversion 56Competition 8Returns 95Price range 95Avg price 95Brand share 0Review moat 20Quality gap 85

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Avg price

Incredible$28.06

avg listing price — sweet spot $15–$100

Price range

Incredible$18.28–$43.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.5M

$1.5M/yr · 1.1M searches

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Growth

Okay+6.4%

90-day search growth — must beat 0% to launch

Review moat

Bad13,653.25

avg incumbent reviews — the moat a new listing must climb

Competition

Bad91%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Reviews