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small spray sunscreen
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Growth
Great+102.9%90-day search growth — must beat 0% to launch
Avg price
Great$19.21avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Price range
Good$7.14–$35.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,043.65avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Okay$114K$114K/yr · 83K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Trending