48
small razor
Skip itPrices mostly outside the sweet spot ($5.16–$14.55) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible12.6%search→purchase rate — share of searches ending in a sale
Market size
Good$683K$683K/yr · 552K searches
Growth
Good+38.3%90-day search growth — must beat 0% to launch
Avg price
Okay$9.86avg listing price — sweet spot $15–$100
Review moat
Okay3,729.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad94%top-5 brand share — brand-locked demand
Price range
Bad$5.16–$14.55cheapest to priciest tracked listing — scored on the share inside $15–$100