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self adhesive eyelashes
Launch itA $1.0M/yr market growing +3.1% this quarter with returns at 1.5% — clears our launch bar.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.5%return rate — above 5% kills the launch gate
Market size
Great$1.0M$1.0M/yr · 1.9M searches
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.42–$22.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.91avg listing price — sweet spot $15–$100
Review moat
Okay1,822.33avg incumbent reviews — the moat a new listing must climb
Growth
Okay+3.1%90-day search growth — must beat 0% to launch