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second skin tattoo
Launch itA $1.4M/yr market growing +14.4% this quarter with returns at 1.5% — clears our launch bar.
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Market size
Great$1.4M$1.4M/yr · 692K searches
Returns
Great1.5%return rate — above 5% kills the launch gate
Price range
Good$5.99–$39.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.43avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Okay+14.4%90-day search growth — must beat 0% to launch
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,483.25avg incumbent reviews — the moat a new listing must climb