53
scar cream with spf
Worth a lookShows low returns (0.7%), but a concentrated shelf (top 5 take 88% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible12.2%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$26.92avg listing price — sweet spot $15–$100
Growth
Great+92.6%90-day search growth — must beat 0% to launch
Price range
Great$8.42–$54.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,213.25avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$62K$62K/yr · 19K searches
Competition
Bad88%top-5 click share — a locked-up shelf