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salicylic acid scalp treatment
Skip itA concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Price range
Great$6.52–$44.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.13avg listing price — sweet spot $15–$100
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$142K$142K/yr · 160K searches
Growth
Okay+5.0%90-day search growth — must beat 0% to launch
Review moat
Okay3,518.64avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad82%top-5 click share — a locked-up shelf