43
rumi purple hair
Skip itA small market ($63K/yr) — this niche doesn't clear our bar today.
Conversion
Incredible13.6%search→purchase rate — share of searches ending in a sale
Price range
Good$8.06–$28.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.44avg listing price — sweet spot $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,647.88avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Returns
Bad5.5%return rate — above 5% kills the launch gate
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Market size
Bad$63K$63K/yr · 34K searches