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54

rosemary oil

Worth a look

Shows a $5.0M/yr market, but soft demand (-24.1% this quarter) keeps it on the watch list.

Market size 97Growth 13Conversion 82Competition 32Returns 96Price range 61Avg price 53Brand share 39Review moat 16Quality gap 43

Market size

Incredible$5.0M

$5.0M/yr · 4.6M searches

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Price range

Good$7.84–$26.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$12.35

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad19,856.41

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-24.1%

90-day search growth — must beat 0% to launch

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