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rose gold hair dye
Worth a lookShows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Competition
Great33%top-5 click share — an open shelf
Avg price
Great$17.32avg listing price — sweet spot $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Price range
Great$7.89–$39.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+8.3%90-day search growth — must beat 0% to launch
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad13,315.77avg incumbent reviews — the moat a new listing must climb
Market size
Bad$77K$77K/yr · 181K searches